CV
Nic Strahl
New York, NY
Bi-Lingual in English & Hebrew
Countries traveled: Mexico, Russia (as USSR), France, Germany, Italy, Israel, and Canada.
Professional experience with: India, Canada, Mexico, Brazil, UK, and Israel.
Sector experience: Publishing, eCommerce, Fashion, Retail, Advertising Technology, Nonprofits, Education, Hospitality, and Entertainment.
Experience
2017 - Now Marketing, PR & Communications Lead Senior Manager, Transit Wireless
2016 - 2017 Director of Marketing, New Developments
Citi Habitats
2014 - 2016 Director of Marketing & eCommerce
Amrita Singh
2011 - 2016 Multimedia Marketing Consultant
Freelance
2012 - 2014 Director of Marketing & Communications
Riverdale YM/YWHA
2010 - 2011 Brand & Marketing Manager
Brand Matter (now Sequential Brands Group)
2010 PR & Marketing, East Coast
Go Abbey Road (Contract role)
2008 - 2009 Research Assistant, Marketing & Mgmt
Columbia University Business School
2009 Marketing & Sales Executive, Americas
Dynamax Technologies, LLC
2007 - 2008 Marketing & Fulfillment Coordinator
Scientific American
External
2018-Now Women In Wireless, member
2017-Now Stevie Awards, Women in Business Sales & Customer Service Judge
2016-Now Transform Media Awards, Presenting Judge
Education
2016 SEM & SEO Certifications
AdWords and Analytics
2009 Post-Baccalaureate Psychology
Consumer Research
Columbia University & C. U. Business School
2008 Specialized course work
Marketing & Advertising Design
Parsons, The New School
2007 & 2008 Circulation, Fulfillment & Consumer Marketing Training
CDS & American Marketers Association
2006 Bachelor of Arts, Liberal Arts
History of Maths & Sciences + History of Western Phil.
Comparative Literature + Classics
St. John's College of Annapolis
Library Sciences & Literary Research at St. John's College Greenfield Library, the U.S. Naval Academy Library & Archives, and the Center for Islamic Studies at the USNA.
Skills
Marketing – Strategies, Planning, P&L, Cross-Platform, Integrated, Multimedia
Branding – Brand development, new and relaunch
Content - Schedules, distribution, copyediting, development
CRM – Constant Contact, MailChimp, etc.
CMS – Wordpress, Accrisoft, bespoke systems, ERP
Visual Direction - Photoshoots, Collateral Creation, Display & Layout
Ads – Target Marketing, Remarketing, Social
Production/Design – Adobe Suite, MS Suite, Aptana, Github
Certifications – Google Analytics, Google Adwords
Research/Analysis – Google Analytics, Omniture, Meltwater, etc.
SEM/Affiliates –Google, Pinterest, Facebook, Pepperjam
Business Development - Partnerships, Capsule Collections, Custom Campaigns.
Social – Facebook, Twitter, Pinterest, Instagram, Tumblr, LinkedIn, Blogs.
Corporate Social Responsibility & ProBono
Taproot Consultant
Sparked.com Consultant
Transit Wireless
Lead CSR and partnership outreach, nonprofit/benefits point of contact including New York Transit Museum, Bowery Residents Committee, Subway Reads, Engineers Without Borders USA.
Amrita Singh
Lead for all nonprofit contributions + partnerships including OCRF, GLAAD Media Awards, & BRC.
Sparked.com & Taproot Foundation
Pro-bono marketing and branding consultant.
Riverdale YM-YWHA
CSR & Corporate sponsorship liaison.
Brand Matter
Ellen Tracy & High School of Fashion Industries; Caribbean Joe’ & coastal environment programs.
Go Abbey Road
Academic scholarship promotion.
Scientific American
Managed the educational outreach programs; Partnered with NY, CA, & TX BoE’s.